Here's the plan, updated in the panel beside the chat based on your answers (new domain, broad ICP spanning enterprise/agency/SMB buyers):
- Map the intent universe — Intent Graph on core product topics (AI marketing platform, AI SEO agent, AI digital PR tool, etc.) to capture real questions people ask Google and AI engines — this is the GEO layer.
- Expand the keyword universe — related-keyword discovery from seed product/category terms, kept broad since the ICP spans three buyer types.
- Competitor gap mining — pull organic keywords from comparable AI marketing/SEO platforms (since fractlagents.com is brand new, there's nothing of its own to audit yet) to find what to target.
- Cluster & score into a content opportunity portfolio — Content Scout turns the combined keyword universe into scored topics/pillars (search opportunity, content gap, ICP fit, first-party advantage).
- Qualify the finalists — real search volume/CPC/competition on the shortlisted keywords.
- Layer in conversion/traffic prediction — revenue modeling assumptions plus SEO-vs-GEO tagging (bottom-funnel/commercial vs top-funnel/informational) so you can see which keywords are likely to convert vs. just drive volume.
- Package the deliverable — final brief with the prioritized keyword list, topic/pillar map, SEO/GEO tags, and traffic/conversion tiers, plus a supporting data file.
One note: for step 3, I'll use well-known AI marketing/SEO platform competitors unless you have specific ones in mind — you can add names when we run it.
This plan is ready — confirm it and hit Lock it in on the plan panel to turn it into a tracked run (that's where the actual tool calls happen, step by step). Let me know if anything above should change first.